Website Review Checklist
Make Your Website Clear, Credible, and Client-Ready
Your website shouldn’t just look good — it should guide the right people, build trust fast, and quietly do the selling for you.
This FREE Website Review Checklist helps you spot what’s working, what’s confusing, and what’s costing you inquiries — without tech overwhelm or SEO jargon.
Perfect for therapists and coaches who want a website that feels aligned and actually converts.
Who This Checklist Is For:
Coaches, therapists, and creatives
Service-based entrepreneurs DIY-ing their site
Business owners wondering “Why am I not getting inquiries?”
Anyone who wants clarity before investing in a redesign
What’s Inside the Checklist…
Design & Branding
Make sure your website feels like you — and builds trust at first glance.
You’ll review:
Whether your branding feels cohesive and creates trust
If your colors, fonts, and spacing support readability
How quickly visitors understand what you do
If your site looks polished on both desktop and mobile
Whether your design feels aligned with your audience (not just trendy)
Why it matters:
People decide if they trust your website in seconds. Design isn’t about being fancy — it’s about feeling safe, clear, and confident.
Copywriting
Clear words = more inquiries.
This section helps you check:
If your headline clearly says who you help and how
Whether your copy speaks to your client’s pain points (not just features)
If your services are easy to understand
Whether calls-to-action are obvious and inviting
If your tone sounds human, warm, and aligned (not stiff or salesy)
Why it matters:
Even a beautiful website won’t convert if visitors are confused or unsure what to do next.
SEO (Simple + Non-Technical)
No algorithms. No jargon. Just the basics that actually help.
You’ll review:
Whether each page has a clear focus and purpose
If your page titles match what people might actually search for
Whether your headings are clear and skimmable
If your content answers real questions your clients have
How to naturally include keywords without sounding weird
Why it matters:
SEO isn’t about gaming Google — it’s about clarity. When your website is clear for humans, search engines tend to like it too.
Create a Website That Attracts Clients
Why This Checklist Works…
No tech overwhelm
Plain language, actionable steps
Designed specifically for service-based businesses
Helps you self-audit before spending money on a redesign
Gives you confidence and direction
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